1. The ethics of interaction design
    Posted as part of design

    Recently, Facebook ran an experiment in which they influenced their users' behaviour. On its own, this is not remarkable, as every major company with a website or app will perform experiments to optimize revenue and/or user experience. However, Facebook did something other companies don't. Facebook's experimenters changed the content that appeared in people's Facebook News Feeds to influence their emotional states, making some people feel negative emotions.

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  2. Hiring a designer while being small
    Posted as part of design

    You have gotten beyond the step of knowing not to trivialise it, because you figured out you need this discipline in your company (read more about this). Hiring a designer to strenghten the design aspect of your company is hard. The only thing you know for sure is that you need it. Your website for instance needs more flair (but you do not know how) or somehow the user experience of your app is leaving something to be desired. Clients complain about the interface being slow or the webshop is loosing traffic. You've tried, but nothing seems to fix it.

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  3. Trivialising the importance of design
    Posted as part of design

    A common pitfall is trivialising the role of design within a company. A designer fills the void between the marketing and the physical creation of the product. A space that is hard to define, but the designer can define for it you. That is why you need him/her and will make up an integral part of your team.

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